Twitter and [V] HITS are coming together to launch a new show designed to share what’s hot right now, from music to memes and everything in between.
Tweet The Beat will air weekdays from 4pm to 5pm commencing Monday May 16 on [V] HITS. The announcement of the new show comes just a month after Channel [V] was shut down on the Foxtel platform due to declining audiences.
Rebecca Batties, Foxtel Music Channels General Manager, said: “We have an awesome partnership with Twitter and this takes it to the next level, bringing our audience something fresh, exciting and a first for Australia. We’re handing it over to our audience to share what’s meaningful to them and express themselves using Twitter and [V] HITS as a stage in which to do so – it’s immediate, multi-platform and most of all, it’s fun!”
Jennie Sager, Head of Music and Entertainment at Twitter, said: "Music Tweets drive more views than anything else on Twitter in Australia, so we're pumped to bring the best of this conversation to TV with our mates at [V] HITS. For the first time on Australian television, viewers and Twitter users will be driving the production of a show. Your Tweets will not just appear on screen, but you will decide the actual content of the show, and you may even get a chance to host it! Tweet The Beat will be unlike anything you've seen before, and will give an even louder voice to music and entertainment fans all over the country."
Follow @channelvhits and @TwitterAU as they launch the show, and use the hashtag #TweetTheBeat to share your favourite songs, gifs, memes, celeb goss, enter competitions, and see what’s trending. [V] HITS will take the best of the bunch and put your Tweets straight into the daily show. You never know, your Tweet might end up on TV. BOOM! Look at that, now you’re “Twamous” (Twitter famous!).
Tweet The Beat will also bring you performances from the Twitter Blue Room, snack size artist interviews, live Tweets from your favourite artists and updates from gigs, plus Twitter Moments, live polls and more.